The city of Jeddah, Saudi Arabia, is currently hosting the fourth Hajj Conference and Exhibition organized by the Ministry of Hajj and Umrah. According to the Embassy of Uzbekistan, Real Dreams, a travel company, is representing Uzbekistan at this prestigious event. With the support of diplomats, Real Dreams is highlighting Uzbekistan’s tourism potential and drawing attention to the country’s unique historical and cultural heritage. The company’s booth at the exhibition allows visitors to learn about the various opportunities for Saudi tourists, including visits to ancient cities like Samarkand, Bukhara, and Khiva, as well as the ski resorts in the Bostanlyk district of Tashkent region. A significant announcement at the exhibition was the opening of Real Dreams’ representative office in Jeddah, which will cater to Uzbek pilgrims performing Umrah and Hajj and also work towards developing tourism ties and attracting Saudi travelers to visit Uzbekistan. The company’s booth received a lot of interest from both participants and visitors at the exhibition, with many expressing a desire to visit Uzbekistan and experience its rich culture and spiritual heritage. UzA (Uzbekistan National News Agency) also covered the event.